Resources · Glossary

AI and voice terms, explained simply.

A plain-English guide to the words you'll hear when building AI assistants and automating customer conversations.

A

AI agent
Software that understands requests, makes decisions and takes actions on its own, such as booking an appointment or issuing a refund.
AI receptionist
An AI agent that answers incoming calls, greets callers, answers questions and routes or books on their behalf.
ASR (Automatic Speech Recognition)
Technology that converts spoken audio into text. Also called speech-to-text.

B

Barge-in
When a caller interrupts the assistant mid-sentence. A good voice agent stops and listens immediately.

C

Code-switching
Mixing two languages in one conversation, like Hindi and English in Hinglish.
Containment rate
The percentage of conversations fully resolved by the AI without a human stepping in.
CRM
Customer Relationship Management software, such as Zoho or HubSpot, used to track customers and deals.

D

DND (Do Not Disturb)
TRAI's registry of numbers that have opted out of commercial calls and messages in India.
DPDP Act
India's Digital Personal Data Protection Act, 2023, which governs how personal data is collected and used.

H

Handoff
Transferring a conversation from the AI to a human agent, ideally with a summary of what happened.
Hallucination
When an AI model gives an answer that sounds confident but is incorrect or made up.

I

IVR (Interactive Voice Response)
A phone menu system where callers press keys to navigate. Conversational AI is replacing it.

K

Knowledge base
The documents, FAQs and data an assistant uses to answer questions accurately.

L

Latency
The delay between a caller finishing speaking and the assistant starting to reply. Lower is better.
LLM (Large Language Model)
An AI model trained on large amounts of text that can understand and generate language.

O

Omnichannel
Serving customers consistently across voice, SMS, WhatsApp, email and web chat.

P

Prompt
The instructions given to an AI model that shape how it behaves and responds.

R

RAG (Retrieval-Augmented Generation)
A technique where the AI looks up relevant information from a knowledge base before answering.

S

Sentiment analysis
Detecting whether a customer sounds happy, neutral or frustrated during a conversation.

T

TTS (Text-to-Speech)
Technology that converts written text into spoken audio.

V

Voice cloning
Creating a synthetic voice that sounds like a specific person, with their consent.

W

Webhook
An automatic message sent from one app to another when something happens, such as a call ending.